Proposal details
Project Name
Mindland
Project Type
A meditation app that will reward users for monitoring their brain activity and heart rate variability while they meditate. The data that is collected will be monetized on the user’s consent, and the profits will be distributed to them.
Proposal Description
Even though meditation brings about many benefits, it is said that only 8% of people adopt it as a habit. This is mainly because it usually takes 2 to 3 months to feel the effect and most people quit before then. So our mission is to incentivize people to practice meditation and help them to make it into a habit.
Our bigger mission is to make a system where people will upload their valuable biometric data such as brain data on chain and monetize them on their will. We start off with Meditate-and-Earn, where people are incentivized to upload their brainwave and HRV data during meditation to receive a fair share of the economic value created there, but we will apply this mechanisms to collect brain data of other tasks too.
Phase 1: Meditate-and-Earn
- Incentivize users to practice meditation and help them make it into a habit with crypto and NFT rewards, as well as gamification. To track users’ meditative state, we monitor brain waves using BCI or HRV using fitness tracker / smartphone
Phase 2: Evidence-based meditation
- Using users’ brainwave / heart rate data during meditation collected in Meditate-and-Earn, the AI in Mindland will be able to make suggestions on how to improve users’ meditation. The subscription revenue from this content will be distributed to users as well.
Phase 3: Brainwave Hub
- Become a hub for brain data not limited to meditation where data providers will be rewarded too while maintaining the ownership of their brain data. The biggest possible use for this hub is neuromarketing, which is a marketing tactic that uses brainwave data. The market for neuromarketing is estimated to reach $21 billion by 2030.
We have 1.4K+ Discord members and ran our closed alpha test with 150 people chosen from the community. The BCI model we are using is the Muse headband, and 20 people out of 150 testers having already bought one to test the closed alpha.
Milestones
Milestone 1:
Duration: 8 weeks
Deliverables:
- Launch beta-test on IoTex testnet with three part-time developers and one UI/UX designer. Users can test meditate-to-earn.
- At least 300+ users participated in beta-test.
Funds request: 2000 USD
Milestone 2:
Duration: 8 weeks
Deliverables:
- Mindland officially launched on IoTex Chain, and released NFT and token on IoTex.
- Mindland successfully integrated W3bstream. Mindland devices start operation, users can use devices to ‘meditate-to-earn’. Mindland accesses the MachineFi ecosystem
Funds request: 4,000 USD
Milestone 3:
Duration: 4 weeks
Deliverables:
- Reach 5k total users on IoTex (Marketing)
- Reach 1K Mindland devices running
Funds request: 4,000 USD
Total funds requested
[ 10,000 USD ]
About your Team
Nao Yukawa, CEO, was in an AI research lab in Japan. He wrote a research paper about inner speech decoding from brainwaves using a deep learning model, which was accepted at the largest AI conference in Japan.
Twitter: https://twitter.com/nyneurotech
LinkedIn: https://www.linkedin.com/in/nao-yukawa-331615207/
Royang Chen - Community manager & Marketing. He contributed to 5+ DeFi & DAO protocols and has been investing in digital assets in 2017, with a background in international business.
Twitter: https://twitter.com/royang_c
LinkedIn: https://www.linkedin.com/in/royang-chen-997066206/
Links
Website
Twitter
Discord
Litepaper
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